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WTMX-FM & WILV-FM Make Switches & Changes

Two of Hubbard Broadcasting's Chicago radio stations, WTMX-FM/101.9 The Mix and WILV-FM/Rewind 100.3, are making some changes to their schedules, effective today. WILV-FM's Lisa Allen has been promoted to midday host on WTMX-FM. Meanwhile WTMX-FM's Cara Carriveau moves over to sister-station WILV-FM to become its new evening personality.

Lisa Allen has been the evening DJ on WILV-FM since April 2012. She had previously been a weekender at WTMX-FM for many years before receiving the promotion last year. Additionally, Lisa Allen was been working as the afternoon drive personality at suburban WZSR-FM/Star 105.5 from September 2006 through April 2012. To go along with her on-air duties, Lisa Allen doubled as Music Director for the suburban station whose playlist was very much like Chicago's WTMX-FM. Before that, she also worked as a DJ at WJTW-FM in Joliet and at WNND-FM (now WILV-FM) as a producer.

Cara Carriveau is a highly-regarded Chicago radio veteran. She began her radio career at a station in Clare, MI, but soon after moved to the Chicagoland area. In 1989, she began working at suburban WABT-FM/The Wabbit, where she was an on-air talent and Program Director. After the station was sold in 1995, she joined Shadow Broadcast/Shadow Traffic as Program Director. There she was heard most often as a news anchor/sidekick to Kevin Matthews on WLUP-FM. Additionally, she also took on part-time roles at WIIL-FM, WRCX-FM, and WTMX-FM. She may be best known for her eight years as midday host on WLUP-FM (1998-2006). She joined WTMX-FM in a part-time role later in 2006, becoming full-time midday host in July 2008. She has twice won Silver Dome Awards by the Illinois Broadcasters Association as "Best Radio Personality - Large Market."

In an internal memo sent out to staffers at both stations, Senior Vice President of Programming Greg Solk said: "In making this move, we feel that we have improved and reinvigorated each brand, and we're doing it with two terrific on-air hosts and two terrific people. Congratulations to both Lisa and Cara on being two of Hubbard's most valuable voices, we are proud of both of you!"

Another change effective today is that WTMX-FM has dropped its nighttime computerized all-request show "U-Mix It," almost exactly two years after it started in January 2011. Nighttime host Finnigan remains working the evening shift. Said Greg Solk of Finnegan "We feel he's one of the brightest, freshest, new young talents in the entire market."

In the meantime, WILV-FM has been greatly expanding its playlist over the last few weeks, including songs not played on the station before (or in a great many years). While the main focus of the music is still top tracks from 1980s and 1990s, some newer songs from 2000 and above are also being slipped in to the audio mixture, giving Rewind 100.3 one of the widest variety playlists on Chicago radio.

In today's memo, Greg Solk said "2013 promises to be an exciting year for Hubbard Radio Chicago. All three stations are poised for continued greatness this year but certainly we're not without our challenges. As in the past, we will work hard to keep competitive advantages against the market and we'll look for areas of improvement and innovation."


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