Published on Thursday, 23 September 2010 17:06
With the Congressional and State elections coming up on November 2nd, Clear Channel Chicago is trying to get out the vote. The media company today announced the launching of new public service campaigns centered around getting Chicagoans to participate in the upcoming elections.
The public service announcements will begin airing on the six radio stations the company operates locally: WGCI-FM, WVAZ-FM, WKSC-FM, WNUA-FM, WLIT-FM, AND WGRB-AM. Radio messages voiced by the on-air personalities of those stations, along with community leaders, will be aired at certain times of the day. The messages will give out details on how to register to vote, as well pushing the importance of voting in November's elections.
The websites for all six radio stations will also have similar information featured on their home pages.
Both the websites and on-air messages will direct people to Clear Channel Chicago's newest website creation...
Clear Channel Chicago has launched a new website called Clearly Connected Chicago
. This website is Clear Channel Chicago's newest public service device. Right now, it is set up to push the election information that coincides with the radio PSAs. The site has registration information, voting information (ie: absentee voting, polling locations, etc.), political news and political photographs. The site also has a link to the Clear Channel/iHeartRadio channel, "White House Brief," which delivers 24/7 streaming political news.
According to Clear Channel, these campaigns will cost the company $1 million dollars.
The public service website does have advertisements, however, including a large banner ad with rotating sponsors and mini-ads along the bottom, with a request for more advertisers clearly visible.
Beyond the November elections, the website will be used for other public service & community campaigns. The new site, along with a push from WLIT-FM, will soon be starting up a "Woman of the Week" page, where each week, a female Chicagoan will be recognized for her achievements. A "Community Events" page is already set up to showcase upcoming happenings taking place around Chicagoland.